January 2015
Role: Project Manager

A 35’ long ice sculpture for Showtime’s cult comedy Shameless stood in the Flatiron pavilion for a full weekend to create trending social for the days leading to the show's season 5 premiere. The 10’ tall and nearly 10-ton sculpture produced a sense of awe within the commuting public masses. With the help of ice connoisseurs Okamoto Studio, the installation was completed on site during a snowstorm, which added an additional element of realism to the concept.

Images courtesy of Guild